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Need help deciding on art direction for a wargame

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Hello everyone, for the last few years I've been designing a competitive two-player wargame set in a steampunk fantasy world populated by talking animals. The game was mostly inspired by Warmachine/Hordes and is a culmination of my experiences from playing miniatures games competitively for nearly a decade. I showed off the game at a game designer event last weekend named Protospiel, and it received praise from publishers and playtesters for its unique theme and simple but deep ruleset. The game is planned to have acrylic or thick cardboard cutouts mounted on a base, and fit a niche scale between a skirmish and a full wargame (units are typically between 1-6 figures) It was also considered to be an ideal entry-level game into the genre and for parents who wish to play a wargame with their kids but still wanted a game that was deep enough for experienced players. Unfortunately, I have a difficult decision to make for the game's art direction. Which I've attached as a photo and would like your opinion on which you feel would be the most suitable. Note that although the characters are cute and expressive, the overarching story is meant to be taken seriously and is oftentimes quite dark.

I'm looking for opinions on which would be the people's preference of the two styles, IGNORING that Style 1 is only sketched at the moment.

Style 1: Anthro style inspired by Zootopia. The benefits of this style over style 2 are that it may attract furries as a potential market but isn't furry enough that it alienates those who aren't. The environments are simpler to design, as not everything has to be designed for four-legged animals like in style 2. The characters are easier to pose and are better suited for fitting on a circle base if they are plastic miniatures, but also can have a greater variety of poses if they are illustrated. It is however much less original and would require me to scrap the original art, though this is the sunk cost fallacy.

Style 2: The protagonist species are inspired by ponies, but designed to look more like steampunk goats. However, this does mean that almost everyone who looks at them draws the comparison and may either think that they're cute and interesting or dismiss it because of the resemblance. In this art style the creatures' cities, weaponry, and furniture are all specially designed for four legged animals, creating a unique looking fantasy world. There are a few problems though, such as the characters needing a short ranged telekinesis to be able to manipulate tools and objects (no hands) and their poses are limited, too wide and the cutout won't fit on a base and if I went with plastic miniatures they may have a hard time fitting on the base.

I would greatly appreciate any and all comments and what your preference would be between style 1 and style 2. Please vote here:
www.poll-maker.com/poll749445x…
Image size
2656x1885px 1.59 MB
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Comments3
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Lebender-Geist's avatar
Style 1 for sure. Style 2 looks too MLP esque for my taste and probably others too. There's nothing wrong with going for ferals or quadrupeds, but if people see your game and associate it with a pre-established property property (especially once heavily aimed towards younger audiences), they may lose interest in your game.